Privacy Policy — The Private Pour
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Privacy Policy

Effective Date: June 2025  ·  Last Updated: June 2026

1. Who We Are

The Private Pour is a monthly physical letter subscription operated by Yahola Holdings LLC under The Regal Rest Trust, based in Atlanta, Georgia. This Privacy Policy explains how we collect, use, and protect your personal information when you subscribe to or interact with The Private Pour.

If you have questions about this policy, contact us at [email protected].

2. Information We Collect

We collect only the information necessary to fulfill your subscription and communicate with you.

  • Name — to address your letter personally
  • Mailing address — to ship your monthly letter
  • Email address — for subscription confirmations and updates
  • Payment information — processed securely by our payment processor; we do not store your card details

We do not collect sensitive personal information such as government ID, social security numbers, or biometric data.

3. How We Use Your Information

Your information is used solely for the following purposes:

  • Fulfilling and shipping your monthly letter subscription
  • Processing your subscription payments
  • Communicating with you about your subscription status, ship dates, and updates
  • Notifying active subscribers of exclusive collectible art drops
  • Responding to your questions or support requests

We do not use your information for advertising profiling, automated decision-making, or any purpose beyond fulfilling your subscription.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties.

We share your information only with trusted service providers who help us operate The Private Pour:

  • Payment processors — to handle billing securely
  • Shipping carriers — to deliver your letter (USPS and similar)
  • Email service providers — to send subscription communications

These providers are contractually required to use your data only to provide services to us and may not use it for their own purposes.

5. Data Retention

We retain your personal information for as long as your subscription is active and for a reasonable period after cancellation to resolve any outstanding issues. You may request deletion of your data at any time by contacting us at [email protected].

6. Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of non-essential communications at any time
  • Cancel your subscription at any time

To exercise any of these rights, contact us at [email protected].

7. Cookies & Tracking

Our subscription page may use basic analytics tools to understand how visitors interact with the page. We do not use advertising cookies or third-party tracking pixels for retargeting purposes. You may disable cookies in your browser settings at any time.

8. Social Media & Third-Party Platforms

The Private Pour maintains accounts on Instagram (@the_privatepour) and TikTok (@the_private_pour). Interactions on those platforms are governed by Instagram's and TikTok's respective privacy policies. We do not control the data practices of those platforms.

9. Children's Privacy

The Private Pour is intended for adults 18 years of age and older. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us immediately at [email protected].

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted at this URL with an updated effective date. Continued use of your subscription after changes are posted constitutes acceptance of the updated policy.

11. Contact

Questions or concerns about this Privacy Policy may be directed to: